RSVP Now! Virtual Commerce 3.0

AJ Bhatia-1

AJ Bhatia

CMO,
Dressbarn

Amanda Johnson

Amanda Johnson

Co-Founder & COO,
Mented Cosmetics

Ashley Brasier-1

Ashley Brasier

Lightspeed Venture
Partners

Chauncey

Chauncey Twine

Co-Founder,
Briogeo

Chuck Cantrell-1

Chuck Cantrell

VP of eCommerce,
Luxie

Chris Garcin-1

Chris Garcin

Co-Founder,
Pit Viper

Doug Hollinger-1

Doug Hollinger

VP of Strategy,
BVA

Ian Leslie

Ian Leslie

CMO,
Industry West

Jamie Schisler

Jamie Schisler

SVP,
UpWest

Jamie Schwartz

Jamie Schwartz

CAVU
Venture Partners

Jennifer Dwork

Jennifer Dwork

VP eCommerce & Marketing, Aerosoles

Jonathan Levine

Jonathan Levine

CMO,
Hedley & Bennett

Jordan Knapp-1

Jordan Knapp

Head of Market Development,
Shopify Plus

Kurt Chauviere

Kurt Chauviere

Partner,
McKinsey & Co.

Melissa Obleada

Melissa Obleada

Diversity & Inclusion Program Manager, HubSpot

Michael Cassidy-1

Michael Cassidy

CEO,
BVA

Screen Shot 2020-07-21 at 4.30.22 PM

Ronny Sage

Founder & CEO,
ShoppingGives

Rupert Bonham-Carter

Rupert Bonham-Carter

Director of Channels, Shopify

Steve Noble

Steve Noble

Partner,
McKinsey & Co.

Steven staffan

Steven Staffan

Founder & CEO,
Brummell

Terra Teat

Terra Teat

CMO,
JLab Audio

Tessa Battistin

Tessa Battistin

Rosecliff
Ventures

Tracy Strauss

Tracy Strauss

VP of Marketing,
Yotpo

Travis May

Travis May

Director of E-Commerce,
Lenny & Larry's

BVA created Virtual Commerce to keep the industry connected during a time when business has been anything but usual. Based on the positive response and participation, this has now become an ongoing series.

On March 25th, we hosted our first Virtual Commerce event (over Zoom) in front of more than 2,000 RSVPs, alongside 25 DTC industry leading speakers, providing hours of engaging content on the crisis' impact on commerce, and what it means for companies, customers, and more.

We did it again on May 5th... and we're excited to announce that we'll be back for round three on Wednesday, July 29th.

Join us as we talk about "Navigating Commerce Without a Compass," covering everything from COVID-19, to Black Lives Matter and a minority-led panel discussing ways we can diversify our own industry, to the chaos of the US presidential election coupled with continuous economic turmoil across the globe.

We can't wait to see you on July 29th - RSVP below!

SponsorLogos_Avalara-1

SponsorLogos_Gorgias-1

SponsorLogos_JustUno-1

SponsorLogos_Klevu-1

SponsorLogos_Nacelle-2

SponsorLogos_Nosto-1

SponsorLogos_Omnisend-1

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SponsorLogos_ShipBob

SponsorLogos_Plus

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SponsorLogos_Yottaa

11:00

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EST

Welcome & Keynote: The State of the Crises (Plural)

Join us for an update on the ongoing economic impact of the crises of 2020.

12:00

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EST

Session 1: Navigating Commerce Without a Compass

Change after change has hit the commerce space this year. From COVID-19, to Black Lives Matter, to the chaos of the US presidential election and continuous economic turmoil across the globe, brands have been forced to adapt in ways they’ve never adapted before. Join us as we discuss a problem we’ve all been trying to solve: when uncertainty becomes the only thing we can rely on, how can brands react quickly and intelligently, yet still be prepared for the future?

01:00

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EST

Session 2: Marketing to a Moving Target

In the midst of rapidly shifting consumer behavior and spending preferences, DTC marketers have been forced to adjust strategy in order to reach an evolving audience. Add in slashed budgets, public scrutiny around responses to a pandemic, plus a national fight for equality, and all bets are off. In this panel, we’ll dig into the impact economic uncertainty has on commerce, new acquisition channels that are gaining traction in today’s reality, how remote work and being at home plays a role, and more, as we redefine our target market.

02:00

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EST

Session 3: Diversifying the Commerce Industry

As the Black Lives Matter movement sweeps across the United States, let’s reflect on the commerce space - an industry that is predominantly white and that often skews male. We are listening, and we know there is work to be done. Join us as we look this problem in the face, embrace transparency and activism, and come together as an industry to discuss a fundamental problem that must be solved.

03:00

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EST

Session 4: Verticals Ripe for Commerce Disruption

In this panel, we’ll hear from private equity and venture capitalists on rising trends in capital investment. As we brace ourselves for an increasingly digital future, which verticals are hot right now? Which are ripe for innovation? Join us for a panel discussion and learn how, and where, firms are investing capital as the world shifts and the digitization of specific industries, like food and beverage, takes off.

04:00

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EST

Session 5: A Fast & Forced Digital Transformation

The digital transformation of commerce has been coming for years, but as a result of COVID-19, can no longer be ignored. With physical retail suddenly shut down due to quarantine and stay-at-home mandates, brands that historically only sold in-store have been forced to get online quickly. Their typical platform of choice? Shopify. Join us as we discuss this digital movement and hear first-hand how these brands are adapting to their new reality and how the increase in online competition may pose a threat to the original, digital-first brands.