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A Digital Conference on
COVID-19's Impact on Commerce

MAY 5TH, 9 - 12 PST / 12 - 3 EST
ONLINE (ZOOM)

CONFIRMED SPEAKERS

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Harsha Bellur
CIO, James Avery
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Heather Bennett
President, Bugaboo Americas
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Brian Berger
CEO & Founder, Mack Weldon
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Magali Bervillé
VP of eCommerce, Maesa
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John Caplan
President of North America & Europe, Alibaba.com
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Michael Cassidy
CEO,
BVA
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Kurt Chauviere
Partner,
McKinsey & Co.
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Jake Cohen
Head Of Product Marketing,
Klaviyo
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Tanya Dua
Senior Reporter, Business Insider
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Mike Edwards
CEO, Hanna Andersson
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Josh Enzer
VP, Product Marketing, Yotpo
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Steve Gallo
President, OOFOS LLC
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Jonathan Greller
Head of Strategy, Marquee Brands
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Anthony Ha
Senior Writer, Tech Crunch
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John Lippman
CEO, Book of the Month
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Ian Sigalow
Co-Founder & Partner, Greycroft
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Steve Noble
Partner, McKinsey & Co.
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Joe Ruggiero
SVP, Consumer Products, NFL

ABOUT THE EVENT

Viral Commerce - LP2 copy
In response to ShopTalk (and every other tradeshow) being cancelled due to COVID-19, we announced an alternative: Virtual Commerce, a digital conference created to keep the commerce industry connected through a time when business is anything but usual.
 
On March 25th, we hosted our first Virtual Commerce event (over Zoom) in front of more than 2,000 RSVPs, alongside 25 DTC industry leading speakers, and with hours of engaging content on commerce and the crisis, and what it means for companies, customers, employees and more.
 
Well guess what... Virtual Commerce is coming back on May 5th, and will be better than ever before! 
 
Join us for our second edition, with an opening session by McKinsey & Co on the “State of the Current Crisis” followed by three panel discussions featuring executives and investors across the DTC and retail space. 
 
Let’s face it - you can’t go out to celebrate Cinco de Mayo this year, so you might as well spend your holiday with us?? See you on May 5th - RSVP below:point_down:

SPONSORS

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DY
Gorgias
Sponsors_LP_Klaviyo
Klevu
Nosto
Sponsors - Ordergroove
Sponsors_Radial
Shopify Plus
Yotpo-1
Yottaa
Workarea

SESSIONS

12:00
-
EST
Welcome & Keynote (45 Mins): State of the Current Crisis
Michael Cassidy, CEO at BVA, and McKinsey & Company
12:45
-
EST
Panel #1 (45 Mins): The “New Normal” for Commerce After COVID-19
Businesses and consumers alike are wondering what the “new normal” will be, not only for their daily routines, but for commerce after the COVID-19 pandemic. During our first panel discussion, we’ll discuss the ways in which COVID-19 has led to leaner commerce, and how the impact of this crisis will affect the way we do business long-term.
01:30
-
EST
Panel #2 (45 Mins): What is the Future of Physical Retail?
Brands worldwide have been forced to close down physical retail stores as a result of quarantine and stay-at-home mandates. During our second panel discussion, we’ll discuss consumer behaviors that have most likely changed forever and how the long-term impact of this crisis will affect the way we shop, sell, and exist.
02:15
-
EST
Panel #3 (45 Mins): Marketing During Times of Crisis
COVID-19 has impacted every DTC brand. While "essentials" may be struggling to keep up with unprecedented demand, most others face plummeting conversion rates and/or revenue. In our third panel, we'll dig into how brands are having to adjust their advertising strategies to work within an uncertain environment and discuss new ways to keep marketing even on a tight budget.

REGISTER NOW